Keep Quitting

Encouraged Minnesotans to quit smoking with Quit Partner.

Quitting smoking is hard. Really hard. So hard, sometimes you have to do it a lot of times before it sticks. When you’re quitting, Quit Partner is there with free coaching, nicotine gum and patches that makes you twice as likely to kick smoking or vaping for good.

Made this gorgeous campaign with with Dan Peters, Melinda Kanipe and Christina Xing.